Hay Festival: Final Banner design corrections

After sending my banner design to the hay festival for approval they requested I make a few alterations to the design to make it more suited to the hay festival’s audience.

The alterations that have been made are:

  • Bringing the left most figure in front of the tree so the viewer can see the full design at least once
  • Removing the drop shadow to neaten up the image
  • and overall increasing brightness of the image, making the colours more friendly and appealing.

I agree that this does improve the image and am glad to have received this feedback.

I have added cut lines to this image using the information from the workshop we had on preparing for print and have divided up the image into sections to make it more manageable to hang.

Hay Festival: Children’s interactive task

I have drawn out the line-art for the final image and am proposing its use as a guide for the interactive section of my design.

kids task

Leaving the image just as line-art also means that children will be able to not only use the larger banner image to complete the task, but will also be able to colour in the the image themselves.

Below is the coloured locations of the things to find.

answer sheet

 

Hay Festival: Final Image

My final image for my hay festival using scan wallpaper textures and Photoshop.

bannercmyk

I have reduced the number of golden apples as I felt the image was getting rather crowded.

I like the textures, however on a small scale they make the image seem somewhat overly busy. I feel that when it is scaled to twice the size (1m x 3m) it will feel less crowded and more spaced out.

I my planning drawings I have had a line around the image that held the forms together better however I was unable to find a line quality within Photoshop that suited the image. I have instead added a drop shadow to what will become the individual vinyls, as this helps to add the definition that was lost from the lack of line and has given the added effect of it being created with paper-cut.

Hay Festival: Finalised Banner Design

Below is the final design layout for my banner.

template002

I have added additional objects to find and have started to decide on numbers as well, as of this design there is:

  • 10 red riding hoods
  • 3 big bad wolves
  • 30 yellow/gold apples

I feel like this maybe too many things and may end up at least decreasing the number of golden apples.

I have decided that i order to create my imagery, I will scan in textured and patterned paper (see below) I have collected and collate them in Photoshop.

textures
(Top row) tree and bush textures (Bottom row) trunk, cloak and apple, and basket textures
textures2
Golden apple, wolf and dark textures

Hay Festival: Design Sheet

IMG_20170321_164048

My design sheet that was presented to the Hay festival representatives, Aine and Becky.

They gave the following feedback:

“Experiment with mixed media, particularly in use of pattern papers, and push the shapes in the tops of the trees together. Use mid green for tree colour”

This feedback was helpful in giving me a starting point for deciding on which media i may like to use in the final imagery. They also approved of the idea of having the image be like a treasure hunt so i will be adding in other objects and  more riding hoods to find.

 

 

 

Hay festival: Proposed Idea

I have digitally created an idea about how the final banner may look. As this is a sample, the final image is likely to be longer and feature trees in varying densities.

IMG_5722
Broken block trees with muted colours
IMG_5719
Block colour trees with darker, textured colours

Above are 2 variations on how the imagery may look. I have included some potential textures and tree positioning and included the idea of children trying to find red riding hood amongst the trees. In future versions I may also include other things for them to find for instance the wolf, other animals and perhaps fruits of different colours.

Hay Festival: Designs

Below are the different ideas I have had about how to represent trees.

tree shapes (2)

I have decided that the 2 more successful versions are the block and broken block versions, which of these I use will probably depend on the material I decide to use.

I have included a few designs for how little red riding hood and an idea about how the wolf, if I include this, will look.

I would like to keep the designs fairly simple as I want them to be easy to replicate.

 

Image

Hay Festival: Tree-dom

We have been tasked with creating illustrated “banners” for the Hay Festival 2017. These will be displayed at the site and are to be based around the idea of trees.

I have started by researching how trees can be translated into illustration.

I decided that I would look at the idea of fairy tales as trees are a common theme in these and will link to the idea of the Hay festival being a literary festival.

I looked specifically at stories that focused on trees and plants at specific points of the story, “Hansel and Gretel” and “Sleeping Beauty”, and eventually decided to focus on “Little Red Riding Hood”. I then drew out a quick plan of how it could look.

story

After a tutorial it was suggested that instead of focusing showing the progress of the story, that I should try to make the scene interactive and have it so children can look at the image and have to find things hidden in the forest.